Highlights: Crowd-sourcing Public Media
Public media is known for the exemplary journalism it produces, among other things (Masterpiece Theater... tote bags...). But increasingly, we're also known for the ways in which we include the public...
View ArticleNew Year, New Innovation? A Wish List for Public Media in 2012
What's the #1 innovation that's needed in public media in 2012? I posed that question to the public media group on Facebook, as well as to some additional colleagues via email. The responses ranged...
View ArticlePublic Media Games: Playing With Our Mission
Public media takes itself pretty seriously. But what if the best way to deliver on our mission wasn't through seriousness, but through play? By Amanda Hirsch Public media takes itself pretty...
View ArticleCrowdfunding Public Media
By Amanda Hirsch Need $40,000 to produce a local documentary? Just ask your audience. That's what filmmaker Sam Mayfield did, for a film she's working on about last year's protests in Madison,...
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Localore: Producer-Driven Innovation at Stations
By Amanda Hirsch Localore is a $2 million initiative from AIR (Association of Independents in Radio) that is attempting to fuel long-term innovation at stations, with producers as the engine oil....
View ArticleThe Public Media Accelerator: A New Path Forward for Public Media?
By Amanda Hirsch The new Public Media Accelerator from PRX and the Knight Foundation is a fascinating concept, and if it works, it could reinvigorate public media and help position us for long-term...
View ArticleiMA Conference 2012: From Rock Stars to Pep Talks
By Amanda Hirsch PBS stations need to be locavores, said Allen Weiner, VP of Research at Gartner, at the breakfast that opened this year's iMA conference. "I want farm to table content." Stations also...
View Article5 Lessons for Public Media from SXSW
By Amanda Hirsch As I catch my breath after a week in Austin, I wanted to share five key takeaways from SXSW for my public media brethren. These lessons are distilled from festival speakers and...
View ArticleThe Innovator’s Dilemma: Why “Sell” Isn’t A Four-Letter Word
By Guest Blogger: Tammy Carpowich, Director of Interactive Strategy at KPBS in San Diego and iMA Board Member One of the biggest challenges we have as innovators isn’t necessarily the innovation...
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“Black Folk Don’t…” and the Power of Irony
By Guest Blogger: Nonso Christian Ugbode, Director of Digital Media at National Black Programming Consortium, iMA member organization In 2011 BlackPublicMedia.org launched the "Black Folk Don't…" web...
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